Anchor Introduces Software as a Service for NCOALink®



Anthony Aruldoss

240-631-2100 ext. 108

Anchor Introduces Software as a Service for NCOALink®

A new alternative to decrease overall costs while improving productivity.

Plano, Texas – June 23, 2009 – ANCHOR SOFTWARE, LLC, a leading provider of data processing software for postal processing, data quality, direct marketing and document design, has announced the release of Software as a Service (SaaS) for use with MaxCASS™ and MaxMover™, Anchor’s United States Postal Service® (USPS®) certified interfaces for address correction and change-of-address processing.

SaaS is an innovative and easy-to-use processing alternative that allows users to update mailings via a secure internet connection using MaxCASS, MaxMover, and Anchor Software’s NCOALink service, which is located in Anchor’s secure data center, to perform change-of-address processing. The result of this process delivers correct and current addresses.

SaaS offers users many benefits, including the freedom of processing files on their own production schedule as if they had the software in-house; thus eliminating the maintenance issues related to updating software and databases, trouble-shooting problems, and paying for costly software and USPS license fees.

“Software as a Service is going to change the way organizations license software in the direct marketing and direct mail industry. It provides for the use of software as if it were in-house while eliminating the need for on-going maintenance, and ushers in a new era of service and software deployment for direct marketing. We are extremely proud to be on the forefront of this exciting and dynamic capability”, said Gary Siegel, President of Anchor Software.

MaxMover, when used in conjunction with MaxCASS and its full complement of add-on features (DPV®, LACSLink®, SuiteLink™, RDI™, Geographic Coding, and ANKLink™), helps mailers maintain high quality address lists and achieve the lowest possible postage rates by ensuring addresses are accurate and conform to Postal Service™ standards.

About Anchor Software:

ANCHOR SOFTWARE, LLC, based in Plano, Texas, is a leading provider of data processing software for the direct marketing industry. For additional information, please visit the Anchor Software website at, call 800-237-1921, or email

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Anchor Software, LLC is a non-exclusive licensee of the United States Postal Service®. MaxCASS and MaxMover are trademarks owned by Anchor Software. The following trademarks are owned by the United States Postal Service®: ANKLink, CASS, CASS Certified, DPV, LACSLink, NCOALink, Postal Service, RDI, SuiteLink, USPS and United States Postal Service. AD# 3.09.